Fractional CMO / COO · Available for engagements

Growth & operations that pay for themselves.

Sayed Mehrab Sattar — Operations & Growth Leader

Nearly a decade leading growth and operations for founder-led businesses. I lower acquisition costs, build durable organic demand, and turn reporting into decisions — then systematize it so the gains hold without me in the room.

Sectors served
  • E-commerce
  • Local & multi-location retail
  • Events
  • Education
  • Health & rehab
  • SaaS & apps
  • Professional services

Results at a glance

Selected outcomes across recent engagements.

$2.48M
tracked conversion value from paid media (Canada & US)
400K+
monthly search impressions routed into store foot traffic
300–495
leads a month from owned content for an FBA brand
$7.24
cost per booked appointment on $500–$2,000 tickets

About

I'm a fractional CMO/COO and operations leader who runs growth and operations for founder-led businesses.

Across nearly a decade I've been the growth lead for 30+ client brands — setting marketing and operations strategy, owning monthly full-funnel revenue reporting, and building service lines that grew recurring revenue double digits in year one. I've directed a global team across four continents with sprint-based workflows, and operationalized AI and automation end to end: CRM build-outs, lead routing, and LLM-assisted content at scale.

My focus is simple: lower acquisition costs, durable organic demand, and data that turns guesswork into decisions.

Measure what matters

Unified, deduplicated attribution — one honest view of what actually drives revenue.

Cut the cost of each result

Lower cost-per-lead and cost-per-acquisition while protecting quality and close rates.

Systematize the gains

SOPs, CRMs, and automation so results hold without me in the room.

What I do

Three disciplines, one operating system for growth.

From strategy to execution to the systems that make it repeatable.

01

Operations & Leadership

Business strategy, org design, and cross-functional leadership — including a global team across four continents — with the SOPs and cadences that make it scale.

Business strategyOrg design SOPs & sprintsBudgeting P&L
02

Marketing & Growth

SEO and local search, paid media across Google, Meta and LinkedIn, funnel design, lifecycle and email marketing, and conversion copywriting.

SEO / local searchPaid media Funnel designLifecycle & email CRO
03

Technology, AI & Automation

AI/LLMs for content and email parsing at scale, CRM build-outs and lifecycle automation, plus the analytics stack that ties it all to revenue.

GoHighLevelZapier / n8n GA4 & Search ConsoleAhrefs / SEMrush LLM workflows

Experience

Jan 2023 – Present

Chief Operating Officer — Kontakt Digital

Fractional CMO/COO across a portfolio of client brands. Owns marketing & ops strategy, full-funnel revenue reporting, and new service lines; directs a global team across four continents.
Jul 2021 – Dec 2022

Chief Marketing Officer — Kontakt Digital

Multi-channel marketing across SEO, paid media and email; built scalable, recurring client-acquisition frameworks.
Jul 2020 – Jun 2021

Digital Marketing Manager — Kontakt Digital

Built and scaled SEO and social campaigns; promoted within a year for leadership across SEO, paid media and content-to-conversion systems.
2018 – 2020

Social Media Manager — Don Sumdany Facilitation & Consultancy

Grew YouTube 5K→25K and Facebook 95K→200K+ through organic strategy and a high-volume content engine; co-created one of Bangladesh's first successful podcasts.

Selected work

Case studies from 30+ brands I've led.

Delivered by teams I led under my strategy. Most are anonymized to respect client confidentiality; figures come from live monthly reporting.

Fitness-equipment e-commerce · CA & US Paid media

$2.48M in tracked value from paid media

Ran Google paid media end to end across two countries, unifying attribution with Hyros.

13x
ROAS
4,200+
conversions
2
markets
Read case study
Multi-city DJ & events · W. Canada Marketing lead

~60% lower cost-per-lead, 3x organic

Owned the full funnel from first ad click to finished event across multiple regions.

$14.60
cost / lead
#1
map pack
110–150
events / yr
Read case study
Multi-location retail chain · BC Local SEO

Local search into in-store foot traffic

Built 30+ store websites with a pre-launch playbook so each location ranked from day one.

400K+
impressions / mo
8,100+
direction requests
2x
sister brand (6mo)
Read case study
Raw Feeding 101 & RawPawIQ Product & community

A dog-nutrition app & an 88K+ community

Core builder of RawPawIQ; grew the community and ran its email engine and NRC meal plans.

88K+
members
~70%
organic lift / qtr
NRC
balanced plans
Read case study
Amazon-FBA education brand · US SEO & content

Blog content into measurable pipeline

Built a content engine mapped to buyer intent, with every lead tracked back to source.

300–495
leads / mo
$66K
best month
1,700+
ranked keywords
Read case study
Physiotherapy & rehab clinic · BC Paid search

A small ad budget into a full booking calendar

Google Ads tied directly to the clinic's booking system — optimized for appointments, not clicks.

440+
bookings / mo
$7.24
cost / booking
97.5%
direct bookings
Read case study
Sales-recruiting & training · US SEO program

High-intent keywords taken to #1

Multi-year SEO program: a middle-of-funnel library, on-page work, and targeted backlinks.

90 → 500+
ranked keywords
#1
flagship terms
Pos. 0
featured snippets
Read case study
Shopify retail store · Canada CRO & email

The same traffic into more orders

CRO, profitable Google & Meta campaigns, and Klaviyo flows to capture repeat business.

+26%
conversion rate
+23%
orders
+68%
30-day avg sales
Read case study
College-admissions brand · US SEO & content

Search impressions tripled in three months

A 90-day program: technical cleanup, a content sprint, and targeted backlinks.

294K→730K
impressions
80%
traffic organic
10.9K
keywords
Read case study
Multi-program fitness studio · BC Rev-ops lead

A full growth system, built end to end

Website, CRM, offers and ads for three programs — with per-program revenue attribution.

3
program lines
Site+CRM
built
Per-program
attribution
Read case study

Testimonials

In their words.

LinkedIn recommendations from a manager and a client, alongside selected 5-star reviews from agency clients. Some names are anonymized by request.

"I had the opportunity to work closely with Mehrab Sattar for six years at Kontakt Digital, from July 2020 through June 2026. Mehrab joined my team as a Digital Marketing Manager and steadily grew into positions of greater responsibility, first becoming our Chief Marketing Officer and ultimately my Chief Operating Officer."

Read Dewan's full recommendation

That progression was earned. Over time, he became involved in nearly every important part of the company, including client strategy, search engine optimization, paid advertising, reporting, team coordination, operational planning, automation, and delivery.

Mehrab's greatest strength is his ability to take something that is unclear, inconsistent, or dependent on one person and turn it into a repeatable system. He helped us develop clearer reporting, stronger workflows, better documentation, and more structured ways of managing client work across a distributed team.

He was also directly involved in producing meaningful results for our clients.

His work contributed to major improvements in organic visibility, lead generation, paid-media performance, and operational efficiency across businesses in several industries.

He understands the technical side of marketing, but he also understands that marketing only matters when it produces a measurable business outcome.

As our working relationship developed, Mehrab became much more than someone completing assigned tasks. He became a trusted operator who could take ownership of an area, identify what was missing, and move the work forward. I relied on him to maintain continuity across clients and projects and to help translate ideas into execution.

That trust extended beyond Kontakt Digital. As I began moving into new business ventures, Mehrab helped during initial startup periods, contributing to the early systems, operations, and execution required to get things moving. His ability to transfer what he had learned across businesses was valuable during an important period of change.

Our working relationship concluded because I was moving away from operating a digital marketing agency while also preparing another company for sale. It was the natural time to close the Kontakt Digital chapter, and the decision was not related to Mehrab's performance or contribution.

Working across countries and time zones requires independence, communication, and trust. Mehrab consistently demonstrated all three. He is thoughtful, analytical, loyal, and committed to improving both his own work and the systems around him.

After six years of working together, I am grateful for Mehrab's contribution to Kontakt Digital and for the support he provided as I began building what came next. I am confident that he will bring considerable value to the next company or client he works with.

I recommend Mehrab for roles involving growth strategy, marketing operations, business operations, digital marketing, automation, or the development and management of distributed teams."

Dewan Bayney — Founder, RawPawIQ · managed Mehrab directly at Kontakt Digital (2020–2026)

"I had the pleasure of working with Mehrab while he was an SEO consultant for our cannabis retail brand, where he led our local SEO strategy during a period of rapid growth."

Read Rafael's full recommendation

He brought a strong combination of technical SEO expertise, analytical thinking, and a clear focus on business outcomes. One of his standout contributions was significantly improving our local search visibility across our retail network, helping scale our presence to more than 400,000 monthly search impressions and over 20,000 organic clicks.

Beyond the results, Mehrab was proactive, collaborative, and easy to work with. He consistently translated data into clear insights and made thoughtful recommendations that improved both performance and execution. He was a trusted partner who took ownership of his work and delivered consistently strong outcomes."

Rafael Alvarez — Customer Value Maximization Executive · Mehrab's client at a cannabis retail brand
★★★★★

"It is a great experience to work with the Kontakt Digital team. The honest and constant feedback was really appreciated. They are transparent and informative, and will tell you what works and what won't for a small business. Thank you for making the process smooth."

Owner · integrated health clinic (BC)
★★★★★

"Mehrab, Dewan and the Kontakt Digital team have been a pleasure to work with. They are upfront, transparent and informative with what works, what doesn't, and what will need more time or data. Timely and prompt with communication."

Client · physiotherapy & rehab clinic
★★★★★

"I can't say enough good things about the team. We've worked with them on everything from SEO strategy and Search Console optimization to blog planning and website audits. Their expertise is second to none, and they focus on the 80/20 that drives real results."

Founder · sales-recruiting & training company (US)
★★★★★

"Their honesty and integrity is top-notch. They worked within our budget and treat our business like their own. I highly recommend them for any digital needs."

Owner · Shopify retail store

Let's talk

The same clarity and lower cost-per-result, for your business.

Whether as a fractional CMO/COO, a project lead, or an in-house hire — I'd love to talk.